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The beat drops out: Rolling Loud cancels 2025 return

Social media had already written the obituary long before organisers pulled the plug

Kaweewat Siwanartwong
Written by
Kaweewat Siwanartwong
Staff writer, Time Out Thailand
Rolling Loud Thailand
Photograph: Rolling Loud Thailand
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For months the whispers were hard to ignore. Reddit threads, speculative tweets, fans clutching early bird passes yet side-eyeing the silence. Rolling Loud Thailand was supposed to roar back this November, turning Pattaya the region’s biggest hip-hop gathering for the third year running. Instead, it’s crickets. Organisers confirmed the cancellation in an official statement, blaming ‘circumstances out of our control,’ which feels both heavy and vague, leaving fans to fill in the blanks.

The disappointment didn’t land out of nowhere. Ticket holders had been restless for months, swapping theories on Reddit threads and firing off posts on X. Early bird passes went on sale with promises of another chapter at the same seaside venue that staged the 2023 and 2024 editions. By early October, though, not a single artist had been revealed. For a festival known for announcing headliners months in advance, the silence spoke volumes.

Refunds are being processed, but the sting lingers. In a scene that measures excitement in line-up drops and viral clips, waiting for next year feels like an eternity. Rolling Loud hinted at a comeback somewhere in Asia, nudging fans towards a mailing list for updates. Whether that means a Pattaya revival or a new city altogether remains anyone’s guess.

Rolling Loud Thailand
Photograph: Rolling Loud Thailand

The brand has always been about scale – massive crowds, international names, moments engineered for the internet. But the scrapped 2025 edition raises questions about how much stability global festivals really have when shifting between continents. Hip-hop in Thailand has been on the rise, shaped by local acts as much as visiting stars, and Rolling Loud’s absence this year leaves a gap that feels more cultural than logistical.

So the stage stays empty, for now. Whether 2026 delivers a comeback or simply a reroute, fans will be watching closely, waiting for the beat to return.

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