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Midtown might be putting away its holiday decorations, but that doesn't mean the neighborhood is going to lose any of its additional sparkle in January. Certainly not when hundreds of theater kids are set to descend upon Manhattan for the 2026 BroadwayCon, the ultimate fan-centric celebration of musical theater and Broadway culture.
High-kicking across three days of panels, performances, sing-alongs, workshops and industry insights, it’s part convention, part festival and all about the joy of live theater. BroadwayCon brings the Broadway community together to perform, discuss, debate and celebrate everything from classic hits to the newest shows.
Here's what you need to know about this year's edition.
When is BroadwayCon 2026?
BroadwayCon 2026 runs January 23 through January 25, 2026, in New York City.
Where is BroadwayCon 2026?
Mainstage programming will be held at Palladium Times Square and additional events, including the marketplace and panels, will be held at The New York Westin at Times Square. Each day's events begin at 9am.
What to expect from BroadwayCon 2026
BroadwayCon’s daily schedule is packed with theater-centric programming. Expect panels and discussions with Broadway performers, creative teams and industry pros; autograph and selfie experiences with stars from current and past productions; live performances and sneak peeks from shows; workshops and interactive sessions for aspiring performers and superfans alike; and marketplace shopping featuring Broadway-themed merch and art.
New for 2026 is the BroadwayCon Drag Ball, a glittering Saturday night celebration blending Broadway glamour and drag performance, with music, dancing and fundraising for Broadway Cares/Equity Fights AIDS.
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Exact times and specific session details will be released closer to the event, so keep an eye on the official schedule as you plan.
Who you might see at BroadwayCon 2026
BroadwayCon isn’t a showcase of full Broadway productions, but it is a place to see casts and creatives from the season’s buzziest shows up close. Confirmed guests for 2026 include performers from recent and current Broadway hits, with names like Anthony Rapp, Jenn Colella, Andrew Durand, Telly Leung, Apollo Levine, and more appearing in panels, signings and stage spots.
As for current shows, only Two Strangers (Carry a Cake Across New York) has been announced as participating, but expect more in the days to come.
How to make the most of BroadwayCon 2026
Plan ahead! With so much happening simultaneously, prioritize your must-see panels and autograph opportunities. Arrive early for popular sessions, pace yourself through marketplace browsing and don’t miss out on the late-night events like the Drag Ball. BroadwayCon is equal parts fan celebration and community gathering, and chatting with fellow theater lovers often becomes a highlight. Keep an eye on the website for additions to the schedules.
How to get tickets to BroadwayCon
Tickets are on sale now with options ranging from single-day passes to full weekend experiences, including premium tiers that offer priority access and extra perks. The price ranges from $90 to over $1,000. Student and group discounts are also available. For more information and to buy tickets, click here.