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Gap is officially back. The American clothing brand is returning to the UK high street with three new London stores, all set to open before Christmas.
In a few weeks, Londoners will be able to cop Gap hoodies, denim and tees IRL, as the brand will reopen its Covent Garden flagship at 30-31 Long Acre on November 7.
Covent Garden was once home to one of Gap’s most recognisable London flagships before the brand closed its UK high-street stores in 2021. The Cov Gov shop says it will spotlight Gap’s signature everyday essentials in a ‘fresh, modern, and engaging’ retail atmosphere. The new UK flagship will stock all of the brand’s most recognisable pieces, including jeans, T-shirts and fleeces, while being a place celebrate the brand’s ‘iconic heritage’ through music, records and culture in the store.
Gap will also launch in Westfield White City on December 4, followed by the Gap Wembley Outlet on December 18. It’s expected that both shops will stock a range of womenswear, menswear and children’s clothing.
The brand is now operated in Britain by Next Plc, which runs Gap’s UK and Ireland stores and e-commerce through a joint venture. The company closed all of its UK branches in 2021 due to ‘market dynamics’, becoming a digital-only shop.
New London Gap store locations and opening dates
Here are the capital’s new Gap shops, and when they open.
- Covent Garden, 30-31 Long Acre (WC2E 9LA) – November 6
- Westfield White City, Fashion Square (W12 7SL) – December 4
- Wembley Outlet, Wembley Park Boulevard (HA9 0FD) – December 18
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