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Viral Noodoll potato plushies take over Langham Place this Christmas

Get a load of these adorable spuds

Catharina Cheung
Celia Lee
Edited by
Catharina Cheung
Written by:
Celia Lee
Noodoll Christmas Langham Place
Photograph: Courtesy Langham Place
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If, like us, are obsessed with Noodoll’s Ricespud potato plushies, then we have good news! This Christmas, these adorable mascots are bringing their pudgy physique and unique personalities to Langham Place. The ‘Noodoll: Merry PotatoMAS’ installation gathers the whole potato family for a jovial celebration. 

Noodoll’s taters will be making its debut at Langham Place’s fourth-floor atrium, which has been transformed into a luxurious department store – think Hamleys at Regent Street, or a spud version of Harrods in London – adorned with sparkling tinsels, glittered-up gift boxes, and a Christmas tree (yes, it’s decorated with potato plushie baubles).

Noodoll Christmas Langham Place
Photograph: Courtesy Elvis Tang / Langham Place

12 Noodoll potato characters are waiting around the red-and-gold grand lobby of the department store, each set in poses like a bellhop or even a mischievous prankster that made a chandelier collapse. There’s also a booth shaped like a lift where you can rip open a pack of crisps and munch away to create your own ASMR video.

Beyond a celebration for Christmas, ‘Merry PotatoMAS’ coincides with Langham Place’s 20th anniversary. To commemorate this milestone, the mall has partnered with Noodoll for a series of limited-edition collectibles. You’ll find the adorable mascots transformed into Gumble-esque ‘Potato Soup Cans’ at the PotatoMas Department Store Gift Shop alongside themed merchandise and gifts. Don’t forget to also try your hand at the gift raffle where the grand prizes are the new iPhone 17 and AirPods.

Noodoll Christmas Langham Place
Photograph: Catharina Cheung

Visit these festive spuds from November 14 to January 1, 2026 at Langham Place in Mong Kok, and stay tuned for more information on interactive programmes, giveaways, and more at langhamplace.com.hk/happenings

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