Calling all Liverpool FC fans – there’s a whole new reason to visit Kai Tak Sports Park besides live football matches and sold-out Coldplay shows.
Before the club’s recent pre-season blockbuster match against AC Milan at the Hong Kong Football Festival 2025, the Reds unveiled their first official store in the Greater China region, marking the club’s 20th standalone retail destination in the world. Naturally, there’s no finer place to plant their flag in the ground than at the swish Kai Tak Mall.
Hardcore football fans looking to snap up a wide range of branded merchandise could hardly ask for a better shopper’s paradise. From official jerseys, accessories, and apparel to collectibles exclusive to Hong Kong and the newest product drops, the LFC standalone store is stocked with an extensive selection, and there’s even an apparel display mimicking the team’s dressing room at the Anfield stadium – we predict photo ops galore.
Hong Kong wasn’t chosen at random to receive this particular honour. With three Official Liverpool Supporters Clubs in place, a 1.2 million-strong fan base, and 3.9 million viewers tuning in across the 2023-2024 season, our city boasts a significant number of Liverpool FC fans, and the market continues to be an important one for LFC. Sir Kenny Dalglish, a Liverpool FC legend who played for the Reds from 1977 to 1990, and later became their manager, made an appearance at the opening to launch the ribbon-cutting ceremony.
Head on over to snag one of the special shirts worn by the Reds during their pre-season match in Hong Kong – fans can get them custom-printed for a limited time only.
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